When you’re producing hundreds of pieces of linkbuilding content, the biggest challenge is to come up with fresh ideas. Being ‘unique’ is virtually impossible but standing out from the crowd is important for many reasons. Sometimes however, the simplest of…
So you’ve decided to redesign your website, or perhaps you’re completely rebranding your entire business? Redesigning a website could be a small spring cleaning project or one of the biggest projects you’ve undertaken to date. With everything to think about…
When it comes to search engine optimisation, one of the most important aspects of every campaign is keyword research. After all, everything starts with a word in a box. Keywords (KW) are not just defining what your target audience searches for;…
Ahead of the 2017 European Championships, 90 Digital was asked to provide campaign content for BetVictor’s Million Pound Goal promotion and it produced a real opportunity to provide a key content strategy over a long tournament. It was a huge…
Whether it was the intention from day one or became clear as the route of least resistance as the train continued to gather pace – Facebook is now arguably the single most powerful advertising platform on the web. This is…
Google Sheets is Google’s answer to Microsoft Excel, the leading spreadsheet software. Sheets is an online based spreadsheet tool, which offers much of the same functionality as Excel and also has an add-on gallery, one of the features that has…
For those of you who are in the business of shaping consumer behaviour online, you know how important it is to understand the science behind online persuasion. On the internet, you have only a few seconds, if that, to persuade…
Sports Travel: Another competitive and crowded industry that has grown exponentially since the arrival of the digital age. It’s a multi-million-pound sector where it’s proving increasingly difficult to stand out from the crowd. Different aspects The most common form…
Google is not the doctor, you are One in 20 searches on Google are health related, and typing (soon enough, speaking) symptoms became the default behaviour for medical questions. Health-related searches can have multiple goals – to learn about symptoms,…
