In these current times, many of you will now find yourselves working from home, some of you for the first time. If you have pets, this can add a different dynamic to your working day…mostly in a good way, of…
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If you run a business, which also operates from a business address, then local SEO is essential in optimising your brand to local users. Almost half of Google searches have local intent, meaning they are searching for a specific product…
If you’re here reading about our UX Audit process and the value it offers to your business, we’re assuming you already know a little bit about UX in general, but here’s a brief overview, just in case. UX, short for…
A site’s backlink profile is still considered by Google as one of the most powerful elements that determine its relevance and therefore, the ranks of its pages on the search results. Read on to find out more and gain some…
Link building and outreach can in effect be done at different budget levels but to run a successful link building and outreach campaign then it’s worth investing in a few tools to help streamline the process and to enable you…
Setting KPIs and agreeing on how to measure success is a vital step when developing an SEO strategy. It’s important that everyone involved, client and agency, are on board and on the same page when it comes to tracking performance…
Outreach and link building should form part of your overall marketing campaign (along with keyword research and on-site seo) to build natural links pointing to your website. But in order to build these links you need to form trust and…
As an agency offering link building services, we very often get this question from our clients: ‘How many links should I build to rank for a certain keyword?’. Of course, this is a very difficult question to answer. We are…
Having brand guidelines is important for any business, no matter how big or small. The purpose of a brand book is to offer an overview of all the elements that work together to create the brand and offer a framework…
It’s clear that remote working is becoming more and more popular around the world. With people wanting to travel the world, work from the comfort of their own homes, avoid long commutes or just organise their day however they want,…