We have a mission – to make the Internet a better place. It affects everything we do, from making a site more discoverable using SEO, through to producing amazing content users love and placing it on the right sites using Digital PR. Underpinning all of this is our web development team, driven by years of marketing know how and technical experience.
We produce content people love. That’s why we’re so successful with Digital Public Relations.
WE WORK WITH
PROJECTS & CASE STUDIES
A BUSINESS IS ITS
Of course it’s a cliché, but our team is everything to the business. Behind the scenes discovering and retaining the best talent possible is our No1 priority, because that leads to great work and happy clients. For more, read the about us section.
As of 12 Oct 2014 we have 80 people working with us. 22 in London and as distributed workforce on consultancy & Digital PR | 36 in Leeds on link acquisition | 22 in India on web development.
Founder of 90 Digital. Nick handles client strategy and 90 Digital’s growth. Previously head of search Unibet and before that search manager Betfair.
Dita has 6 years experience in organic search marketing. She makes the business run smoothly and helps steer our culture.
Having worked across the full SDLC as developer, scrum master, team lead, manager and now director. Ross looks after our development team of 22.
Previously with Zalando, one of Europe's biggest eCommerce businesses, Coen looks after process management and web analytics.
6 years experience in iGaming as a commercial manager in outreach and linkbuilding, Matt looks after our commercial relationships with clients.
A highly regarded and experienced sports writer, Matt manages content and Digital PR for our iGaming clients.
Previously at BBDO and with a degree in psychology, Ana is brand custodian for our clients, making sure projects are resonant, on brand and on message.
With a background in technology, sales and the arts, Lefteris manages several of our Digital PR projects.
With a degree in Psychology and an M.Sc. in Multimedia Systems, Rachel brings the scientific method to all your testing to make your website more functional and profitable.
With a degree in journalism and over 15 years' experience in media, as a journalist, editor and press advisor.
With a background in HR and economics, Catalina jointly heads up talent acquisition.
With a background in international marketing and human resources, Ana jointly heads up our talent acquisition activities.
A highly successful track record with brands like Diageo and XBox, Dave heads up our social & creative content activities.
Stephen is responsible for our clients paid social media marketing and high level campaign planning. He is also expert on conversion.
14 years experience in advanced link analysis and blackhat SEO. She is a moderator on Syndik8 and has her own blog irishwonder.com. Julia looks after our ‘sensitive’ SEO projects.
A graduate from Cambridge University with 5 years experience in link building and outreach management, Charlotte manages our 34 person outreach team in Leeds.
Cheryl oversees accounting and legal activities.
Leeds Outreach Team
We have 34 outreach specialists at our offices in Leeds. They look after our 5,000 or so 3rd party site relationships which have been built up over 6 years.
Leeds Content Creators
Our parent company ICS has 60 full time writers and 350 freelancers working across 25 languages working in the same building as us. It’s a big resource.
The free all in one Excel data grabbing, manipulation and exporting tool for Google SERPs, Majestic and SEMRUSH
or in tech language…
It’s an API interface for medium scale data retrieval from SEMRUSH and Majestic and has a nice Google scraper thrown in.
What is DataGrabber?
Datagrabber is an Excel based tool which uses APIs to communicate with SEMRUSH (keyword and ranking data) and Majestic (link data from sites). It pulls the data directly into Excel and generates a spreadsheet where you can manipulate the data. You can query, slice, dice and export data in unique ways and easily aggregate large numbers of sites or pages.
Datagrabber also scrapes Google and has a feature called Share of Search that gives you a very concise overview on who is ranking for what keyword amongst a particular keyword group. One important thing… it’s not Mac friendly. Bummer I know.
Majestic provides link data from sites:
- link profile, backlink history, anchor text, top backlinks and top pages
- Best back links for link discovery
- Domain history for link growth and many other metrics
- Top pages for link prospecting (best back links on a domain)
- Fast reports.
SEMRUSH provides keyword and ranking data:
- Domain info for checking rankings for a domain either per country or in the whole database
- Ranks for URL to see a particular page on a domain ranks instead of querying the whole domain
- Ranks for domain to discover what common keywords one site has with another group of sites
VIDEO COMING VERY SHORTLY
- Scrape Google in multiple ways and export to Excel
- Get up to 1,000 results per keyword
- Scrape in any language or location
- Set randomised minimum and maximum intervals between scrapes to prevent Google from blocking your IP address
Share of Search tool aggregates SERPs data to show you a whole ranking landscape in one page.
- Discover which sites are the most successful for a particular keyword group
- See what other sites rank on a set of phrases and view their relative share of search and the specific phrases and pages they rank for
- Source the original data through Google Keyword Planner, download the data, multiply search volume by cost per click and re-order, bring into datagrabber and run share of search
- Alternatively click ‘Search Volume’ to get data direct from SEMRUSH and then run share of search
- Set min pause and max pause randomiser to keep your IP unblocked
- Query for share of search any time
Add and strip URL elements. This is very useful for vlookups and other data manipulation.
- Upload a list of up to 1500 urls and get their title tags!
- Upload a list of up to 1500 and we use an algo to find what language the page is.
Our blog is a great way to just get ideas out there. We encourage as many of the team to contribute to it as possible. Enjoy!
Recent Posts / View All Posts
Quick recap on Berlin EIG There is something very civilized about EIG, I think it is a high price tag for the tickets which means you have to really want…
SEMRUSH is one of those essential tools which ( in my view ) is more important now than ever before. It scrapes Google search results and aggregates them. It will…
I just want to talk a little bit about data grabber the new SEO tool that we’ve put together. We built this tool because we spend far too much time…
This is a short 10 minute presentation covering a couple of important areas on mobile SEO. Its for Digital Gaming & Gambling Masterclass Links The first part as about links…
I put together a small presentation on digital pr. It covers some of the logic and reasoning behind why I think Digital PR is so important. There are two levels…
The catch with SEO projects is the usual KPI’s like rankings and search traffic are very dangerous because they incentivise risk. And if you take unnecessary risk with Google you will…
90 DEVELOPMENT India,
Titanium City Centre,
Near Sachin Tower,
100 Feet Shyamal Cross Road,
India | MAP