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    90 Digital

    The Next Level in Digital Marketing…

    Why? We Integrate
    SEO, Digital PR & Web Development
    For Amazing Results.


    Large Scale SEO For Competitive Verticals . Digital PR . Online Reputation . Brand strategy & Positioning . Data Analysis . Analytics . Content . Linkbuilding . Onsite SEO . Conversion Optimisation
    Enterprise Web Development: CMS: Drupal WordPress Joomla Magento . Frameworks: Laravel Symfony Zend YII .Net Angular JS . Mobile: Objective C C# Java Titanium PhoneGap . ESB: Tibco Mule


We Work with
amazing brands.


Projects & Case Studies


A business is its


Full-service | Scalable process & procedure specialists | Data mining & insight laboratory | Expert in multi-disciplinary strategy integration | Multi-country, language | Large web property optimisation | PR agency white label service

  • Search

    Optimise your site for Google’s algorithms to get more traffic. Clever information architecture, technical optimisation and link building

  • Reputation Management

    Tell your side of the story on Google and build a compelling profile to win new customers

  • Social

    Timely, relevant conversations that engage audiences and provide social proof. Combine organic and paid social for best results

  • Content

    Great content that resonates and propagates online is the cornerstone of digital marketing. From the written word, through video, and widgets to infographics

  • Web Dev

    Websites, blogs, communities. With marketing strategy built into your development projects from the start, everything works a lot better.

  • Strategy

    Research, audience profiling, goal setting. A well thought out strategy that integrate your campaigns in a structured framework.


90 Digital is part of the Independent Content Services Ltd (ICS) group of companies with offices in London and Leeds. Within the ICS group of companies, we work with nearly all the major iGaming operators in the UK, along with several other popular brands. With a team of 44 and we cover 25 languages and 36 country territories.

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    Nick Garner

    CEO & Founder

    Founder and CEO of Searchworks Digital was previously head of search at Unibet and prior to that was search manager at Betfair.

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    Matt Roche

    Commercial Director

    Five years experience in iGaming as a commercial manager in outreach and linkbuilding, Matt looks after our commercial relationships with clients.

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    Aferdita Pacrami


    Dita has 5 years experience in organic search marketing.  She manages all our teams to ensure a structured and smooth running of projects.


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    Ross Hunter

    Technical Director

    Technical Director having worked across the full SDLC as a developer, scrum master, team lead, manager and now director.

    Ross looks after our development team of 12 

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    Matt Harris

    Head of Content

    A highly regarded and experienced sports writer, Matt manages content and Digital PR for our iGaming clients.

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    Coen Ribbens

    Head of Operations

    Previously with Zalando, one of Europe’s biggest eCommerce businesses, Coen looks after process management and web analytics.


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    Alessandro Focardi

    SEO Director

    Previously at iGaming operator VC Spa as Head of Online Marketing, Alessandro has 7 years experience in advanced online marketing.


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    Stephen Croome

    Head of Paid Social Media

    Stephen is responsible for our clients paid social media marketing and high level campaign planning. He is also expert on conversion.


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    Julia Logan

    Chief SEO scientist

    14 years experience in advanced link analysis and blackhat SEO. She is a moderator on  Syndik8 and has her own blog irishwonder.com. Julia looks after our ‘sensitive’ SEO projects.

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    Gillis Van Den Broeke

    Data & Planning Director

    Previously from Unibet, Gillis heads up project planning and data science.  He has a MSc, International Business & Enterprise and a BA in Business Administration

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    Ana Veríssimo

    Brand Manager

    Previously at BBDO  and with a degree in psychology,  Ana is brand custodian for our clients, making sure projects are resonant, on brand and on message.

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    Merike Taal

    Digital PR Manager

    With a degree in journalism and over 15  years’ experience in media, as a journalist, editor and press advisor.

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    Tanja Korobka

    Head of Digital PR

    Previously a national newspaper journalist then in business development & digital marketing, Tanja heads up PR ideation & site owner relationships.


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    Rachel Briscoe

    CRO Manager

    With a degree in Psychology and an M.Sc. in Multimedia Systems, Rachel brings the scientific method to all your testing to make your website more functional and profitable.

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    Charlotte Green

    Outreach Manager

    A graduate from Cambridge University with 4 years experience in link building and outreach management, Charlotte manages our 32 person outreach team in Leeds.

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    Cheryl Westerman

    Head of accounting and legal

    Cheryl oversees accounting and legal activities.






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    Leeds Outreach Team

    Outreach team

    We have 34 outreach specialists at our offices in Leeds. They look after our 5,000 or so 3rd party site relationships which have been built up over 6 years. Pictures of the office HERE

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    Leeds Content Creators

    Leeds Content Team

    Our parent company ICS has 60 full time writers and 350 freelancers working across 25 languages working in the same building as us. It’s a big resource.




Data Deep Dive.


REPORT: See our thorough analysis of Majestic Trust Flow V Moz Domain Authority MORE



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Email: contact@90digital.com

London: +44 207 193 7270 | Leeds: +44 113 207 9287

90 DIGITAL London (Head Office),
72-75 Marylebone High Street,
London, W1U 5JW
How to get to the London office | MAP

90 DIGITAL Leeds,
Manor House, Manor Street,
Leeds, LS71PZ | MAP | Pics of Leeds Office