90digital201

strategy planning site design + build reputation promotion

WE’RE
GREAT AT...

We have a mission – to make the Internet a better place. It affects everything we do, from making a site more discoverable using SEO, through to producing amazing content users love and placing it on the right sites using Digital PR. Underpinning all of this is our web development team, driven by years of marketing know how and technical experience.

SEO

We have world class SEO experts making the right calls to get sites ranked.

DIGITAL PR

We produce content people love. That’s why we’re so successful with Digital Public Relations.

WEB DEVELOPMENT

Websites, blogs, communities. We build ease of use, security and robustness into the DNA of out web development projects.

WE WORK WITH
AMAZING BRANDS.

01-betfair_small1

05-unibet_logo1

09-MVC-logo

13-calvin-ayre

17-HARRODSESTATES1

21-lc_small1

25-pokerace_small1

30-my5.it_logo1

34-panacea_tax_logo1

38-ukip_logo

02-global-poker-brand

06-Linkdex-Logo-90-Digital

10-wetherell16

14-logo-weston-homes1

18-finixtech

22-geolotto_small1

27-style-m_small-12

31-prmoment_small1

35-beever_logo1

39-mobilesignal_logo1

03-fletchers1

07-sportsbook-brand11

11-casino-directory-

15-thepolitician_logo1

19-Villa-Puglia-logo2

23-lottoland_small

28-acquia_marina_logo1

32-blue_orange_logo

36-magnetic_logo.1

40-thelockup_logo

04-thegreek

08-global-poker-brand11

12-kingsmead_logo1

16-radiance-new

20-octopus_small

24-anorak_small1

29-agencybrazil_logo

33-hyperthyroid_logo1

37-wantfeed_logo1

TEAMWORK.
RESULTS.

PROJECTS & CASE STUDIES

A BUSINESS IS ITS
PEOPLE.

EXPERTS.

Of course it’s a cliché, but our team is everything to the business. Behind the scenes discovering and retaining the best talent possible is our No1 priority, because that leads to great work and happy clients. For more, read the about us section.

As of 12 Oct 2014 we have 80 people working with us. 22 in London and as distributed workforce on consultancy & Digital PR | 36 in Leeds on link acquisition | 22 in India on web development.

Nick Garner

Nick Garner

Founder & Chief Strategy Officer

Founder of 90 Digital. Nick handles client strategy and 90 Digital’s growth. Previously head of search Unibet and before that search manager Betfair.

Aferdita Pacrami

Aferdita Pacrami

CEO

Dita has 6 years experience in organic search marketing. She makes the business run smoothly and helps steer our culture.

Ross Hunter

Ross Hunter

Technical Director

Having worked across the full SDLC as developer, scrum master, team lead, manager and now director. Ross looks after our development team of 22.

Coen Ribbens

Coen Ribbens

Head of Operations

Previously with Zalando, one of Europe's biggest eCommerce businesses, Coen looks after process management and web analytics.

Matt Roche

Matt Roche

Commercial Director

6 years experience in iGaming as a commercial manager in outreach and linkbuilding, Matt looks after our commercial relationships with clients.

Matt Harris

Matt Harris

Head of Content

A highly regarded and experienced sports writer, Matt manages content and Digital PR for our iGaming clients.

Ana Veríssimo

Ana Veríssimo

Brand Manager

Previously at BBDO and with a degree in psychology, Ana is brand custodian for our clients, making sure projects are resonant, on brand and on message.

Lefteris Eleftheriou

Lefteris Eleftheriou

Digital PR Manager

With a background in technology, sales and the arts, Lefteris manages several of our Digital PR projects.

Rachel Briscoe

Rachel Briscoe

CRO Manager

With a degree in Psychology and an M.Sc. in Multimedia Systems, Rachel brings the scientific method to all your testing to make your website more functional and profitable.

Merike Taal

Merike Taal

Head of Bingo Projects

With a degree in journalism and over 15 years' experience in media, as a journalist, editor and press advisor.

Catalina Contoloru

Catalina Contoloru

Joint Head of Talent

With a background in HR and economics, Catalina jointly heads up talent acquisition.

Ana Marica

Ana Marica

Joint Head of Talent

With a background in international marketing and human resources, Ana jointly heads up our talent acquisition activities.

Dave Allan

Dave Allan

Head of Social Content

A highly successful track record with brands like Diageo and XBox, Dave heads up our social & creative content activities.

Stephen Croome

Stephen Croome

Head of Paid Social Media

Stephen is responsible for our clients paid social media marketing and high level campaign planning. He is also expert on conversion.

Julia Logan

Julia Logan

Chief SEO Scientist

14 years experience in advanced link analysis and blackhat SEO. She is a moderator on Syndik8 and has her own blog irishwonder.com. Julia looks after our ‘sensitive’ SEO projects.

Charlotte Green

Charlotte Green

Outreach Manager

A graduate from Cambridge University with 5 years experience in link building and outreach management, Charlotte manages our 34 person outreach team in Leeds.

Cheryl Westerman

Cheryl Westerman

Head of Accounting and Legal

Cheryl oversees accounting and legal activities.

outreach-bw-212x245Leeds Outreach Team

We have 34 outreach specialists at our offices in Leeds. They look after our 5,000 or so 3rd party site relationships which have been built up over 6 years.

Leeds Content CreatorsLeeds Content Creators

Our parent company ICS has 60 full time writers and 350 freelancers working across 25 languages working in the same building as us. It’s a big resource.

SEO TOOLS.

DG-LOGO-CENTRE1

The free all in one Excel data grabbing, manipulation and exporting tool for Google SERPs, Majestic and SEMRUSH
or in tech language…
It’s an API interface for medium scale data retrieval from SEMRUSH and Majestic and has a nice Google scraper thrown in.

Sign Up for 90 DataGrabber Updates!
We update regularly - so make sure you have the latest working version

What is DataGrabber?

Datagrabber is an Excel based tool which uses APIs to communicate with SEMRUSH (keyword and ranking data) and Majestic (link data from sites). It pulls the data directly into Excel and generates a spreadsheet where you can manipulate the data. You can query, slice, dice and export data in unique ways and easily aggregate large numbers of sites or pages.

Datagrabber also scrapes Google and has a feature called Share of Search that gives you a very concise overview on who is ranking for what keyword amongst a particular keyword group. One important thing… it’s not Mac friendly. Bummer I know.

CLICK HERE FOR DATAGRABBER TUTORIALS

Levering MAJESTIC API

Majestic provides link data from sites:

  • link profile, backlink history, anchor text, top backlinks and top pages
  • Best back links for link discovery
  • Domain history for link growth and many other metrics
  • Top pages for link prospecting (best back links on a domain)
  • Fast reports.

Levering SEMRUSH APIs

SEMRUSH provides keyword and ranking data:

  • Domain info for checking rankings for a domain either per country or in the whole database
  • Ranks for URL to see a particular page on a domain ranks instead of querying the whole domain
  • Ranks for domain to discover what common keywords one site has with another group of sites

 

VIDEO COMING VERY SHORTLY

GOOGLE Scraper

  • Scrape Google in multiple ways and export to Excel
  • Get up to 1,000 results per keyword
  • Scrape in any language or location
  • Set randomised minimum and maximum intervals between scrapes to prevent Google from blocking your IP address

 

Share of Search

Share of Search tool aggregates SERPs data to show you a whole ranking landscape in one page.

  • Discover which sites are the most successful for a particular keyword group
  • See what other sites rank on a set of phrases and view their relative share of search and the specific phrases and pages they rank for
  • Source the original data through Google Keyword Planner, download the data, multiply search volume by cost per click and re-order, bring into datagrabber and run share of search
  • Alternatively click ‘Search Volume’ to get data direct from SEMRUSH and then run share of search
  • Set min pause and max pause randomiser to keep your IP unblocked
  • Query for share of search any time

 


URL Trimmer

Add and strip URL elements. This is very useful for vlookups and other data manipulation.

 

Title Tag Scraper / Language Finder

  • Upload a list of up to 1500 urls and get their title tags!
  • Upload a list of up to 1500 and we use an algo to find what language the page is.

 

Sign Up for 90 DataGrabber Updates!
We update regularly - so make sure you have the latest working version

LATEST
THINKING.

BLOG.

Our blog is a great way to just get ideas out there. We encourage as many of the team to contribute to it as possible. Enjoy!

Recent Posts / View All Posts

eigpm

EIG Berlin – Mobile SEO

| Speaking | No Comments

Quick recap on Berlin EIG There is something very civilized about EIG, I think it is a high price tag for the tickets which means you have to really want…

datagrabber

DataGrabber for SEMRUSH Intro

| DataGrabber, SEO Tools | No Comments

SEMRUSH is one of those essential tools which ( in my view ) is more important now than ever before. It scrapes Google search results and aggregates them. It will…

datagrabber

DataGrabber Use Cases

| DataGrabber, SEO Tools | No Comments

I just want to talk a little bit about data grabber the new SEO tool that we’ve put together. We built this tool because we spend far too much time…

masterclass

Digital Gaming & Gambling Masterclass – Mobile SEO

| Speaking | No Comments

This is a short 10 minute presentation covering a couple of important areas on mobile SEO. Its for Digital Gaming & Gambling Masterclass Links The first part as about links…

PR2

Digital PR

| Speaking | No Comments

I put together a small presentation on digital pr. It covers some of the logic and reasoning behind why I think Digital PR is so important. There are two levels…

KPIs

The nonsense of old school KPI’s in SEO

| Data insight | No Comments

The catch with SEO projects is the usual KPI’s like rankings and search traffic are very dangerous because they incentivise risk. And if you take unnecessary risk with Google you will…

LET’S TALK…

Email: contact@90digital.com

London: +44 207 193 7270 | Leeds: +44 113 207 9287

90 DIGITAL London (Head Office),
72-75 Marylebone High Street,
London, W1U 5JW
How to get to the London office | MAP

90 DIGITAL Leeds,
Manor House, Manor Street,
Leeds, LS71PZ | MAP | Photos of Leeds office

90 DEVELOPMENT India,
Titanium City Centre,
Near Sachin Tower,
100 Feet Shyamal Cross Road,
Satellite,
Ahmedabad,
India | MAP